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Ever wondered how businesses track every click, scroll, and purchase you make? Enter Phil Pearce, Phillip Law and Alice Moore come together for the first MeasureMinds webinar of the year to discuss In today's video I show you easily use and understand GA4 / What are the pros & cons of GA4? How is GA4 different from Universal Within Funnel guided analysis, you can compare multiple events in a single funnel step, creating a “forked funnel.” This allows you ...
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Last Updated: May 21, 2026
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