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Introduction on Modeling Contextual Marketing Metrics Like Brand Effects Recast Incrementality Platform Demo

In this inaugural episode of our YouTube series, "Modern Welcome to the seventh and final episode of our series, "Modern Most MMMs look good on paper — but how do you know if they're actually right? In this episode of Chalk Talks, Tom walks ... Adobe Mix Modeler provides a flexible, scalable framework for building

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Recast Incrementality Platform Overview: Plan, experiment, validate & optimize marketing performance
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Recast Incrementality Platform Overview: Plan, experiment, validate & optimize marketing performance

1,497 views Live Report

Join Michael Kaminsky, co-founder and co-CEO of

Built-in MMM holdout testing feature explained | Recast Incrementality Platform Demo
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Built-in MMM holdout testing feature explained | Recast Incrementality Platform Demo

459 views Live Report

Join Tom Vladeck, co-founder of

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Last Updated: May 23, 2026

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